What Will You Love?
Michael Barnwell March 13, 2009
Netflix origami: extending the experience beyond the flick. (via)
Being able to predict human behavior is a real talent that deserves praise and rich rewards. Netflix agrees and since 2006 has been holding an ongoing competition to improve the accuracy of its movie recommendations to members, handing over one million dollars to the team who can deliver a 10% increase in the accuracy of its “world-class movie recommendation system” Cinematch. This, of course, will require a complex algorithm and an equally complex judging standard involving something called the RSME (root mean squared error) of a data set. Put simply, competitors are vying to predict how likely Customer Sarah is to give “Sleepless in Seattle” a 5-star rating.
Tags: Futurism, Human Behavior 1 Comments
