May 7-9, Minneapolis, MN
The original Confab Event. Rachel will be there doing her Content Modelling workshop with Cleve Gibbon. Get details and we’ll see you there!
May 8-9, San Francisco, CA
Call for Presenters, now open:
Jun 16, Chicago, IL
Another new Confab Event! Early Bird pricing until March 7: http://confabevents.com/events/for-nonprofits
July 1-3, Frankfurt, Germany
International Content Strategy workshops & conference: csforum2014.com Call for speakers now open!
Scatter/Gather is a blog about the intersection of content strategy, pop culture and human behavior. Contributors are all practicing Content Strategists at the offices of Razorfish, an international digital design agency.
This blog reflects the views of the individual contributors and not necessarily the views of Razorfish.
Oooh, the elevator pitch. Here we go: There is content on the web. You love it. Or you do not love it. Either way, it is out there, and it is growing. Content strategy encompasses the discovery, ideation, implementation and maintenance of all types of digital content—links, tags, metadata, video, whatever. Ultimately, we work closely with information architects and creative types to craft delicious, usable web experiences for our clients.
It’s an iterative data clustering operation that’s designed to enable rich browsing capabilities. “Data clustering” seems rather awesome and relevant to our quest, plus we thought the phrase just sounded really cool.