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	<title>Comments on: What Will You Love?</title>
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	<description>ideas + opinions from content strategists at Razorfish</description>
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		<title>By: i</title>
		<link>http://scattergather.razorfish.com/447/2009/03/13/what-will-you-love-2/comment-page-1/#comment-4</link>
		<dc:creator>i</dc:creator>
		<pubDate>Sat, 14 Mar 2009 01:07:44 +0000</pubDate>
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		<description>I&#039;m sure the Coen brothers and John Goodman would completely agree with you. I fail to see how tracking what people rent is better than tracking how much they like what they rent.  And I suspect that the algorithms are somewhat more complex than RMSE, which really isn&#039;t complicated at all.  At any rate, it strikes me that tracking ratings is much better way to introduce one to new things rather than relying commonalities in the metadata.</description>
		<content:encoded><![CDATA[<p>I&#8217;m sure the Coen brothers and John Goodman would completely agree with you. I fail to see how tracking what people rent is better than tracking how much they like what they rent.  And I suspect that the algorithms are somewhat more complex than RMSE, which really isn&#8217;t complicated at all.  At any rate, it strikes me that tracking ratings is much better way to introduce one to new things rather than relying commonalities in the metadata.</p>
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